October 25, 2022 — New York
American Jewish Committee (AJC) CEO Ted Deutch issued the following statement regarding the decision of Adidas to terminate its partnership with Kanye West today.
“We welcome this decisive if belated action by Adidas. The company called his comments unacceptable and dangerous in ending West’s most lucrative business partnership. We agree. West has shown no remorse or contrition for his string of antisemitic remarks filled with hate and lies. He believed that as long as the money kept rolling in he could speak with impunity. Other companies that profit from associating with West must also disabuse him of that notion. West could have been a force for positive change, given his position of vast influence and power. Instead, he chose to go down a hate-filled path that has made him a pariah,” said AJC CEO Ted Deutch.